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Speakeasy Authority Marketing

Feb 24, 2021

Do you feel like your lead sources aren’t any good? Do you feel like you're paying too much? Well, then you need to dig a little deeper, and push the feelings aside. Focus on quantitative data instead.

Which practice areas or sub-areas are your leads coming from? In each of those areas, what is your conversion rate?...


Feb 24, 2021

The odds of making a hole in one are 12,500 to 1. Would you bet on those odds when it comes to the success of your practice?

When marketing for new clients, relying on one marketing source and hoping that’s all you’ll need is like taking these chances…which means you’re not likely to succeed.

In golf, the...


Feb 16, 2021

There is a hidden truth in your reviews; all you have to do is read between the lines. And it’s one that can generate a tremendous amount of revenue, referrals, and reviews, all while boosting your authority in your legal niche.

Richard Jacobs explains that the first step in uncovering this truth is generating a whole...


Feb 2, 2021

Welcome to the era of voice search. It’s not just for young people, but people of all ages. And it’s not just for one or two markets or industries, but nearly all of them—including the legal profession.

If you don’t want to lag behind other attorneys, then you need to make sure your website meets the voice...


Feb 2, 2021

There is an unfortunate yet inescapable truth that far too many attorneys try to hide from: the occasional bad review will happen.

Most of the attorneys who’ve come to accept this problem have chosen a “solution” that’s misguided, and actually worsens the impact of the problem itself.

Richard Jacobs tells you...